Customer Care

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Effective Date: January 20, 2020

1. Our Commitment: We Don't Chase the Bubbly. We Respect Your Data.

We understand that putting on a kit—whether a jersey or a website—requires trust. This policy is simple: we explain exactly what data we collect, why, and how we keep it secure so you can feel unapologetically good about shopping with us. We are committed to transparency and to helping you look great on the bike and feel secure off it.

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Data Controller:

• Company Name: Cycling Lout Loud 

• Website: cyclingoutloud.com

• Contact for Privacy Concerns: info@cyclingoutloud.com

2. Information We Collect (And Why We Need It)

We collect personal information to ensure your gear arrives quickly and your online experience is high-performance.

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Category of InformationWhat We CollectWhy We Collect It (Our Legal Basis)

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A. Purchase Data: Full Name, Shipping Address, Billing Address, Email Address, Phone Number.To fulfill our contract with you (process and ship your orders). Required for Sale.

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B. Financial Data: Last four digits of your credit card, transaction ID. (Full card details are never stored by us; they are handled by our secure payment processor.)To complete your payment and prevent fraud.

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C. Marketing Data: Email address, Preferences (what kind of kit you like, casual vs. race fit).With your explicit consent, to send you daily/weekly messaging, updates, and promotions.

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D. Technical/Activity DataIP Address, Browser Type, Pages Viewed, Time Spent, Referencing Website, Device Type.To operate and improve our website performance, identify bugs, and analyze marketing effectiveness (Legitimate Interest).

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E. Community DataUsernames, profile photos, comments on our blog/social channels.To facilitate customer community building, interaction, and reflective discussion.

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3. How and When We Collect Your Information

Method of Collection: What Triggers the Collection

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Direct InputWhen you complete a purchase, create an account, or sign up for our email list.

Automated Tracking (Cookies)When you visit any page on our website. We use cookies to remember your cart contents, analyze traffic, and personalize your experience.

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Third-Party Services: When you use a third-party login (like Google or Facebook) or when our payment processor confirms a successful transaction.

4. Third-Party Sharing (Who We Share It With)

We only share your information with partners who are essential to our operation and customer experience. We do not sell your personal information for monetary value.

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• Payment Processors: (e.g., Square, PayPal) – To securely process your payment.

• Shipping & Fulfillment: (e.g., FedEx, USPS) – To print your shipping label and deliver your order.

• Analytics Providers: (e.g., Google Analytics, Facebook Pixel) – To help us understand how you use the site and serve you relevant ads (so we can continue to provide value to cyclists).

• Email Marketing Provider: (e.g., Klaviyo, Mailchimp) – To send you our email messages and updates.

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We require all third parties to respect the security of your personal data and treat it in accordance with the law.

5. Your Rights and Choices (You're the Boss)

You have absolute control over your data. We have made it simple to exercise these rights:

Your Right: How to Exercise It

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Right to Access: You can request a copy of the personal data we hold about you.

Right to Rectification: You can request that we correct any incomplete or inaccurate data we hold about you.

Right to Erasure (Right to be Forgotten): You can request we delete your personal data. Note: We must retain some transaction data for tax and legal purposes.

Right to Object to Marketing: Opt-Out: You can click the "Unsubscribe" link at the bottom of any marketing email, or contact us directly.

Right to Cookie Control: You can manage or block cookies through the cookie banner on our site or by adjusting your browser settings.

To exercise any of these rights, please contact our Privacy Team at info@cyclingoutloud.com. We will respond to your request within a legal timeframe of 30 days..

6. Data Security and Updates

• Security: We use industry-standard security measures, including SSL encryption for all transactions and secure hosting to protect your data against unauthorized access, loss, or misuse.

• Policy Changes: We will update this policy from time to time to reflect changes in our business or legal requirements. The latest version will always be posted on our website and noted by the Effective Date at the to